London International Award - Silver (1), Bronze (1)

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MCA's new campaign "Made You Look" 

The MCA Chicago was looking for a new campaign—their first in 20 years. We helped pitch, win and run the business with the “Made You Look” platform.

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The MCA makes us think—not only about art, but about ourselves and the world around us. At its core, a look is both primitive and progressive—and though we do it without thinking, what we see has the power to change our thinking in an instant.

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Role: Creative